With all the drama in #Davos last week, it's worth stepping back to see what business leaders are actually thinking right now.

PwC's 29th Global CEO Survey captured views from nearly 4,500 CEOs across 95 countries, a massive survey. I sat down with PwC Global Chairman Mohamed Kande and senior partners Marco Amitrano, Petra Justenhoven and Paul Griggs to dig into what it all means.

A few things that stood out:

- Confidence is shaky. Managing through both a tech revolution and geopolitical instability at once is uncharted territory for most executives. Economic uncertainty, geopolitical tension, cyber threats, and tariff talk are dampening near-term growth expectations.

- AI spending is racing ahead of AI returns. Most companies are investing heavily but haven't yet seen clear financial payback, a reminder of just how early we are in this transformation.

- Short-term thinking is winning. CEOs are spending nearly half their time on issues with a horizon under one year, even as massive long-term forces like AI, climate change, and industry restructuring demand attention.

- Reinvention works. CEOs whose companies are entering new markets and rethinking their business models are seeing considerably stronger growth and better margins.

The full survey is at ceosurvey.pwc and is well worth exploring for regional and sector nuance. Video of the full conversation starts at 3'50: https://lnkd.in/eUmJvdFq

#WEF #AI

https://lnkd.in/eUmJvdFq